Privacy Policy

Last updated: 2025-12-10

The Artifact (“we,” “our,” or “us”) is a digital product brand operated by StudioM2, offering professionally designed, Alberta-specific landscape plans and design kits through theartifact.ca.

We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or purchase one of our digital products.

1. Information We Collect

a) Information You Provide Directly

When you:

  • purchase a product
  • sign up for emails
  • contact us

You may provide:

  • name
  • email address
  • billing information (processed securely by Stripe)
  • any information you voluntarily submit through forms or email

We do not store or have access to your full credit card details.

b) Automatically Collected Information

When you visit theartifact.ca, we may automatically collect:

  • IP address
  • browser and device type
  • pages visited and time spent on the site
  • referral source

This data is collected using cookies, pixels, and analytics tools.

2. How We Use Your Information

We use your information to:

  • process payments and deliver digital products
  • provide customer support
  • send transactional emails (receipts, access details, updates)
  • send marketing emails (only if you opt in)
  • improve our website, products, and user experience
  • measure and improve advertising performance

We do not sell your personal information.

3. Payments and Third-Party Services

Payments on The Artifact are processed securely through Stripe. Stripe handles payment data in accordance with their own privacy and security standards.

We may also use trusted third-party services such as:

  • email marketing platforms
  • website analytics tools
  • advertising platforms (e.g., Pinterest, Google, Meta)

These services receive only the information necessary to perform their function and are required to protect your data.

4. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • analyze website traffic and performance
  • understand user behaviour
  • support advertising and remarketing

You can control or disable cookies through your browser settings. Disabling cookies may affect certain site functionality.

5. Marketing Communications

If you opt in, we may send emails related to:

  • product updates
  • new releases
  • promotions or announcements

You can unsubscribe at any time using the link provided in every email.

6. Data Security

We take reasonable, industry-standard measures to protect your personal information. However, no online transmission or storage system can be guaranteed to be 100% secure.

7. Your Rights (Canada)

Under Canadian privacy laws (PIPEDA), you have the right to:

  • request access to your personal information
  • request corrections to inaccurate information
  • withdraw consent to marketing communications

To exercise these rights, contact us using the details below.

8. Third-Party Links

Our website may include links to third-party websites. We are not responsible for the privacy practices or content of those sites. Please review their privacy policies separately.

9. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last updated” date.

10. Contact Information

If you have questions about this Privacy Policy or how your information is handled, contact:

The Artifact

Email: james@theartifact.ca

Website: https://theartifact.ca

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